London Courtyard Venue wanted to book more weddings, corporate events, and private functions. They had run Google Ads before but faced high cost-per-click and low conversion rates.
London
Courtyard Venue
Challenge:
Solution:
Adnan Hameed restructured their Google Ads campaigns to maximize ROI:
- • Keyword refinement targeting high-intent, location-specific searches
- • Crafting compelling ad copy with emotional appeal for wedding and event audiences
- • Using ad extensions (call, location, site links) for higher click-through
- • Implementing conversion tracking to measure success
- • Optimizing landing pages for faster speed and higher conversions
Results:
- • CPC reduced by 38% within the first month
- • Click-through rate improved from 2.4% to 7.1%
- • Bookings increased by 65% in just 90 days
- • Delivered a consistent flow of qualified leads for weddings and events